ABOUT ME

Hi, I’m Sam 👋 — part Amazon whisperer, part ecommerce growth strategist, and part professional problem-solver (seriously, spending hours on the phone with Seller Support is practically a hobby).

For the last 7+ years, I’ve been helping CPG and DTC brands look their best on the digital shelf — from health & beauty to supplements, pet care, and even furniture. I’ve owned Amazon Seller Central accounts end-to-end, built promotional calendars, launched new products, wrestled with account health issues, and yes… survived catalog flat files.

I love turning messy challenges into clean strategies that drive real growth. Whether it’s boosting conversions, protecting a brand from rogue resellers, or finding the magic keyword that unlocks page one, I get a thrill out of helping brands not just sell, but shine.

When I’m not deep in dashboards, you’ll find me coaching pitchers at Pitch Break Company, thrifting vintage gems, or plotting my next big idea.

If you’re looking for someone who can blend strategy, creativity, and a dash of cheeky persistence to take your ecommerce presence to the next level — well, you’ve just found her. 😉